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Privacy

What this store collects about you, why, who helps us run it, and how to change your mind.

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What we collect, and why

Your account

Your name, email address and password (stored only as a hash), or your Google account if you sign in with Google. For each signed-in browser we keep its IP address and browser name, to keep your account safe. We need these to give you an account.

Your membership

Stripe takes your payment; we never see your card. We keep what Stripe tells us about your membership (its status, price and renewal date) and your license key, so we can run your membership and its license.

Your sites and downloads

When a site activates your key, we keep its address, its WordPress, PHP and theme versions, when it last checked in, and the network it connected from. When you download a theme or plugin, we keep which one, when, and the IP address. We use these to deliver updates and to spot a shared key.

Live chat

What you write to us in the chat, the email address if you leave one, and your country, so we can answer you.

How you found us

The campaign cookie

When you arrive from one of our emails or campaigns, or from another website, we set one first-party cookie, lq_campaign, for 30 days. It holds the campaign's name and tags, the page you arrived on, the website that sent you, when, and the theme you looked at last. It doesn't identify you: everyone who clicks the same link gets the same values.

If you create an account, we save those campaign details on it, so we know which campaign brought each member, and they go with your checkout to Stripe. If you don't, they stay in your browser until the cookie expires.

Counts, not people

Our pages count a few steps: a visit, seeing the price, opening a theme or a demo, starting to sign up, checkout and payment. We store only how many times each happened each day, per campaign. No name, identifier or IP address goes into those counts, and we use no analytics or advertising scripts from anyone else.

To count each step once per visit, your browser remembers which ones it has already counted, in this tab only, until you close it. That never leaves your browser.

After you sign up

Your account keeps your own steps: when you signed up, confirmed your email, started checkout, left it, paid and added VIP support. We use them to see where people stop, and to improve the store.

Marketing emails

Only if you say yes

We send offers and news only if you tick the box when you sign up, or turn it on in your account's Profile. We keep your choice, the words you agreed to, where and when.

If you agree, once you've confirmed your email address, Brevo, our email service, receives your name, email address, whether you're a member, the campaign that brought you, the theme you looked at, and your steps from then on (signed up, started or left checkout, paid, added VIP support), so the emails can fit where you are. If you change your email address, Brevo's copy changes with it.

Changing your mind

Turn it off any time in Profile, or use the unsubscribe link in any of our marketing emails. Either way, Brevo stops sending you marketing emails, and your steps stop going to it. Emails about your account (your license key, receipts, confirmations) still arrive.

Who helps us

Our processors

These companies process data for us, only to run the store:

  • Stripe: payments, invoices and the billing portal.
  • Brevo: marketing emails, for members who agreed to them.
  • Resend: delivering account emails (confirmations, password resets, license keys).
  • Cloudflare: hosting the store, its files, and protection from attacks.
  • Neon: the store's database.

Google is involved only if you choose to sign in with Google.

Your choices

Withdraw, see or delete

You can withdraw your marketing consent at any time, as above. To see the data we hold about you, correct it or have your account deleted, ask us at the support desk.

Questions

For anything about your privacy, contact us at the support desk. The Terms cover your membership.